Notations — Insights from Crescendo Partners

May 5, 2026 · 15 min read

The new scarcity

What becomes scarce and valuable when intelligence is abundant and cheap?

May 1, 2026 · 9 min read

I asked AI to make volume tiers

It did not do a good job

April 14, 2026 · 9 min read

Clay sacrificed revenue on purpose

Part 3/3: When to simplify your packaging and lower your prices

April 7, 2026 · 9 min read

Clay "commoditized their complement"

Part 2/3: When to pass costs onto customers

March 26, 2026 · 8 min read

Clay introduced a new price metric

Part 1/3: Clay Case Study

February 18, 2026 · 7 min read

When to charge for a proof of concept

Use "anti-promotions" to improve your sales efficiency

October 31, 2025 · 6 min read

How to: improve your revenue quality

"ARR you sure that's recurring?" Fixing your revenue's identity crisis.

September 9, 2025 · 2 min read

Backing the next wave of growth

Our new model in action: Fyxer.ai Series B

September 2, 2025 · 8 min read

Should sales be in charge of pricing?

No.

August 4, 2025 · 8 min read

Cursor's pricing backlash

Dissecting a pricing rollout through the lens of best practices

June 30, 2025 · 7 min read

Optimizing your freemium model

When and how to use a freemium promotion strategy

June 17, 2025 · 8 min read

How many customers should buy each plan?

How to rightsize your packaging

June 10, 2025 · 10 min read

What Y Combinator (YC) misses

"Make something people want" is not enough

May 29, 2025 · 8 min read

Your ROI doesn't matter (as much as you think)

Why focusing on proven returns is a losing game

May 20, 2025 · 6 min read

Your competition doesn't matter (as much as you think)

Why focusing on competitors is a losing game

May 13, 2025 · 7 min read

Your costs don't matter (as much as you think)

Why focusing on costs is a losing game

March 25, 2025 · 6 min read

Problem: your pricing isn't predictable

How to fix price predictability without messing up your price metric

March 18, 2025 · 7 min read

Your pricing is too complicated

How to think about price structure from first principles

March 10, 2025 · 6 min read

What psychics taught me about time-based pricing

Using theory to set monthly and annual discounts

March 3, 2025 · 6 min read

Setting monthly vs. annual prices

How to use data to optimize pricing according to term length

January 30, 2025 · 5 min read

How to: set international prices

The easy, medium, and hard way to change dollars to euros

January 7, 2025 · 9 min read

When transaction-based pricing fails

How to pick the right price metric with quantitative research

December 20, 2024 · 10 min read

Why outcomes-based pricing rarely works

How to pick the right price metric by talking to customers

November 20, 2024 · 6 min read

Is your data saying that you have a price metric problem?

How to pick the right price metric by observing customer behavior

November 14, 2024 · 5 min read

Subscription vs. usage-based pricing

Should Spotify switch its price metric?

November 7, 2024 · 4 min read

Your price* doesn't matter

*Price level, that is to say

November 1, 2024 · 2 min read

Introducing Crescendo insights

A weekly digest for all things monetization

July 26, 2024 · 4 min read

The pricing process

July 15, 2024 · 2 min read

10 surprising things I learned after 75 price changes

July 15, 2024 · 4 min read

How to: ask for a customer interview

July 8, 2024 · 6 min read

How to price generative AI products

In a marginal cost world, willingness to pay is king

July 1, 2024 · 3 min read

Why I started Crescendo